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Working is art.

Making money at it is an art.

And good business is the most fascinating kind of art.

-Andy Warhol

Fact: Entrepreneurship is a bit irrational. Founding/running a company entails a significant amount of risk,  low chances of success and limited work-life balance.  However, ideas are how society achieves progress.  Every great entrepreneur, from Richard Branson to the late Steve Jobs, made decisions that seemed crazy to the rest of us. But those decisions did eventually change the world. And almost every great entrepreneur, when asked to share the secret behind such success, chalks some of it up to "gut instinct."


Entrepreneurs are wired to think differently and to see things most people don't, so they should be encouraged to act on their instincts. In fact, a good chunk of what people call gut instinct is really a mesh of experience and a data-driven way of thinking about things. Entrepreneurial brains are like full-time pattern recognizers, people attribute radical decisions to their guts, but there is actually a lot of hard thinking and information processing that goes on subconsciously before there's a pattern match.  Ultimately, entrepreneurship is more of an art than a science, more Beethoven's Fifth Symphony­­ or Van Gogh's The Starry Night.  Jen Wang (C) 2012

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